Who we are, what we do

AMAS develops strategies for internet projects – websites, intranets, social media and other online marketing channels – and provides a range of services to implement those strategies.

Our clients are leading businesses and government organisations and, increasingly, high-growth companies which retain AMAS to reach international markets cost-effectively.

Our internet services allow clients to:

• Improve the bottom line, by taking out costs, growing their sales and improving operational processes

• Create new eCommerce, marketing and communications channels

• Build awareness with new and existing audiences through a range of digital channels, from their own websites to social media channels such as Facebook and LinkedIn

We are independent, with no commercial or other arrangements with technology or other vendors.   And we aim to not just to match but to exceed client expectations for quality, communication and project management .  Learn more about our approach by reading the 30-second AMAS pitch.

Based in Dublin, Ireland, AMAS was founded in 2001 by Irish entrepreneur and former media executive Aileen O’Toole. It now ranks as a leading internet consultancy in Ireland, providing strategic internet services to a range of clients across different sectors.

AMAS is the publisher of the popular State of the Net bulletin, which plots and analyses online trends for decision-makers and which is published in association with the Irish Internet Association.

Aileen O’Toole and AMAS came to national and international prominence through the Ideas Campaign, a grassroots citizens’ initiative launched in 2009 designed to generate ideas for Irish economic recovery.

With a modest budget, the campaign achieved significant attention both within Ireland and internationally without spending a cent on advertising. Instead, awareness was driven through social media and other forms of online marketing, as well as online and offline PR.

What does AMAS mean? It’s Irish and means opportunity – and that’s what the internet is all about.

Read more about our internet strategy and related services

Contact AMAS today to learn what we can do for you