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Lost in translation: your overseas sales pitch?

16 July 2010

Would you really trust a robot to translate your key marketing messages for your overseas markets?
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Posted in Content

Will Times paywall change newspapers?

26 May 2010

High-risk strategy for newspapers as News Corporation introduces paywall on Times websites
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Posted in News

How content paid in ‘best job in world’ campaign

29 April 2010

Focus on the content, not the traffic. That was one of the key messages from Jane Nicholson in her presentation at Internet World 2010. Nicholson helped run the phenomenally successful [...]
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Posted in Digital marketing, News, Social media

Journalism in the Internet era

28 April 2010

Guardian executive tells Internet World seminar that journalism in the Internet era is about collaborating with users and about expanding the channels

So said senior G
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Posted in Content, Internet trends, News, Social media, Traditional media

Be aware of online defamation

22 January 2010

Next time you’re thinking of taking a pot shot at someone in your blog, through Facebook or through an online forum, think twice about what you write.

Bloggers, website owners and [...]
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Posted in Content, Internet trends, News, Traditional media

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