Ireland now has at least three-quarters of a million smartphone owners, and businesses need to make mobile a core component of their marketing strategies, according to the latest internet trends published in State of the Net. The quarterly bulletin, published by AMAS, shows that around five million mobile apps have been downloaded in Ireland.
“It is increasingly likely that the first ...
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Irish businesses must mobilise for smartphone revolution
6 December 2011
Tags:
eGovernment,
Internet trends,
mobile internet,
smart phones,
Social media,
State of the Net
Posted in Aileen O'Toole, AMAS, Digital marketing, ecommerce, eGovernment, Fiachra Ó Marcaigh, Internet trends, News, Online trends, Research, Social media, State of the Net
Irish online consumers catch up on Europe
14 September 2011
Irish consumers are increasing the time they spend online and have closed the gap in online adoption levels with our European neighbours, according to latest internet trends published in State of the Net.
The quarterly bulletin, published by AMAS, shows that 72% of Irish households have internet access, marginally ahead of the EU27 average. Two-thirds of the population regard themselves ...
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Tags:
AMAS,
Internet trends,
internet use,
Online trends,
Research,
State of the Net
Posted in Aileen O'Toole, AMAS, Fiachra Ó Marcaigh, Internet trends, News, Online trends, Research, State of the Net, Strategy
Sites shortlisted for new eCommerce award
9 August 2011
Retail Excellence Ireland (REI) has announced the shortlist for its annual awards, including the 20 sites shortlisted for its new eCommerce Website of the Year Award.
The winner of the eCommerce award will receive a digital marketing campaign to the value of €20,000, plus help with digital strategy and marketing from the eCommerce award sponsor, Google.
This is the first time that ...
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Tags:
AMAS,
ecommerce,
Google,
online shopping
Posted in Aileen O'Toole, AMAS, Digital marketing, ecommerce, News, Research, Usability and Accessibility
Ryanair, Tesco come last in eCommerce sociability survey
1 June 2011
Tesco, Ryanair and UPC are among the companies which have come bottom in a survey of social features on eCommerce websites, while Amazon and HMV are Ireland's most sociable sites.
The new survey, conducted by AMAS and published in the latest State of the Net quarterly bulletin, has found that many companies selling online in Ireland are not embedding social features ...
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Tags:
AMAS,
ecommerce,
Research,
Social media,
State of the Net
Posted in Aileen O'Toole, AMAS, ecommerce, eGovernment, News, Online trends, Research, Social media, State of the Net
eCommerce excellence recognised in new awards and quality mark
5 May 2011
Best practice and excellence in Irish eCommerce will be recognised for the first time in the Retail Excellence Ireland Awards and through a new quality mark which has been launched by the retail industry body.
The winner of the main award, eCommerce Website of the Year, will receive a digital marketing campaign to the value of €20,000 plus help from the ...
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Tags:
AMAS,
ecommerce,
Google,
online shopping
Posted in Aileen O'Toole, AMAS, Digital marketing, ecommerce, News, Usability and Accessibility
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