Ireland now has at least three-quarters of a million smartphone owners, and businesses need to make mobile a core component of their marketing strategies, according to the latest internet trends published in State of the Net. The quarterly bulletin, published by AMAS, shows that around five million mobile apps have been downloaded in Ireland.
“It is increasingly likely that the first ...
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Irish businesses must mobilise for smartphone revolution
6 December 2011
Tags:
eGovernment,
Internet trends,
mobile internet,
smart phones,
Social media,
State of the Net
Posted in Aileen O'Toole, AMAS, Digital marketing, ecommerce, eGovernment, Fiachra Ó Marcaigh, Internet trends, News, Online trends, Research, Social media, State of the Net
Ryanair, Tesco come last in eCommerce sociability survey
1 June 2011
Tesco, Ryanair and UPC are among the companies which have come bottom in a survey of social features on eCommerce websites, while Amazon and HMV are Ireland's most sociable sites.
The new survey, conducted by AMAS and published in the latest State of the Net quarterly bulletin, has found that many companies selling online in Ireland are not embedding social features ...
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Tags:
AMAS,
ecommerce,
Research,
Social media,
State of the Net
Posted in Aileen O'Toole, AMAS, ecommerce, eGovernment, News, Online trends, Research, Social media, State of the Net
Digital promises: what to ask the #GE11 canvassers
15 February 2011
The parties have made some big promises for IT and the internet in this month's General Election, so it's only fair that we ask them a few questions about it the next time they come knocking on the door looking for our votes.
Q1: Could you ever tell us what "cloud computing" is in one tweet?
This isn't a trick question. ...
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Tags:
broadband,
cloud computing,
eGovernment,
politics,
twitter
Posted in AMAS, eGovernment, News
Free tool maps election issues at local level
4 February 2011
Don't be surprised if campaigns in this month's general election start to feature maps about issues in individual constituencies.
A cross-border project between third-level colleges is giving candidates and parties free access to its interactive socio-economic mapping tools.
The powerful, easy-to-use online tools generate detailed maps - down to electoral division level. They draw on data from organisations such as Ordnance Survey ...
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Tags:
eGovernment,
politics
Posted in eGovernment, News
Internet is essential to building business trust
27 January 2011
Every company "needs to be a media company" and to use the internet as well as more traditional channels to engage with its audiences and customers. That was one of the conclusions drawn from the Edelman Trust Barometer 2011.
Introducing the 11th annual survey of trust levels in over 20 countries, Edelman Ireland Chief Executive Mark Cahalane said there was an ...
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Posted in Digital marketing, eGovernment, News, Online trends, Strategy, Traditional media
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