9. IIA Congress to look at 2020 vision
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This year’s IIA Congress will have a dual focus: what’s good in 2010 and what’s possible for 2020. It will critically assess the next wave of opportunities for the industry, as well as more immediate benefits for businesses in terms of improving their processes, productivity and profitability.
The Congress will see the return of the popular “Web strategy clinics”. Delegates will be able to book a one-on-one 30-minute slot with industry experts, who will analyse their online strategies and give confidential advice on the best course for their businesses.
Breakout sessions during the conference will also cover a wide range of themes that reflect the tough environment we are going through. In the evening there will be the presentation of the annual Net Visionary Awards.
The past 12 months have also been a busy time for the IIA Working Groups, and a full programme of activity is planned for 2010.
For example, the Social Media Working Group is currently examining the business use of online video and audio, while the Cloud Computing Working Group is preparing a white paper on attitudes to cloud computing among SMEs.
The Online Marketing Working Group is studying the Irish business use of blogs within the international marketplace, and is interested to hear from member organisations about their experiences in using blogs to expand their global reach.
The Web Development Working Group is producing procurement guidelines for businesses on web development services, based on a recent survey of purveyors and purchasers.
Other groups include:
- The Infrastructure Working Group
- The Legal Working Group
- The User Experience Working Group
- The International Strategy Working Group
The IIA Working Groups cover a wide range of issues, from usability to the legal implications of doing business online. They focus on areas that add value for IIA members and advance the internet industry and online business in Ireland , and bring together experts across a wide range of areas, alongside members who bring a valuable business perspective.
Back to contents of State of the Net issue 16
